Darling, let me introduce myself properly. I’m Ziggy, front of house, head of charm, artistic director of vibes, and the undisputed queen of first impressions here at Long Dog Wines.

I greet every guest with flair, every courier with a sniff of approval (or disapproval, depends on the shoes), and every bottle with a knowing glance. Some dogs chase balls. I chase brand consistency.

Ziggy, Lassy and Dino enjoying the fire on a cold winters day

You’ll find me where the people are, sashaying through the tasting room, twirling around the soiree stand, or perched ever-so-stylishly near the register, encouraging impulse buys with a perfectly timed tail flick. I don’t sell wine. I seduce people into discovering their new favourite bottle.

Long Dog Wines isn’t just a vineyard. It’s an experience. And I ensure that experience sparkles, from the label fonts (approved with a paw swipe and a nod), to the way each bottle is placed just-so on the shelves. I am the artistic wind that blows through the farm. Sam may grow the grapes, Dino may make the wine, but I make it sing in the world.

Sales? Through the roof. Socials? Always on brand. Pop-up stalls? Don’t get me started. I once sold out a stand just by tilting my head and blinking. Twice.

Ziggy charming the guests.

I’m also the keeper of the ambience, scented candles? Yes. Jazz on low volume? Absolutely. A beautifully curated corner for selfies with our signature blend? Please. This tail doesn’t just wag, it curates.

And when the day winds down and the last guests have gone, you’ll find me stretched out across the best rug in the house, glass of Long Dog Blend in paw, dreaming up our next campaign (working title: Long Dog. Long Finish.).

So next time you visit us at the soiree, ask for me by name. I’ll be the one greeting you like an old friend, guiding you to your perfect bottle, and making you wonder how you ever drank wine without me.

Stay fabulous. Stay full-bodied.

– Ziggy
Front of House Diva, Sales Whisperer, and Brand Muse of Long Dog Wines